Privacy Law Library

Social media account deletion (AB 656)

AB 656

Comprehensive privacy · Other

Requires large social media platforms to put a clearly labeled 'Delete Account' button in settings, walk users through deleting their account and personal information, and not obstruct deletion with dark patterns. The request counts as a CCPA deletion request.

Where
California
Citation
Cal. Civ. Code 3273.90-3273.91 (Title 25)
Status
In force
In force since
2026-01-01
Enforced by
Not specified in the title (CCPA enforcement applies to the deletion request)
People can sue
No
Penalties
No separate penalty; the deletion request is processed under the CCPA and CCPA remedies apply.
Applies to
  • Social media platforms (as defined in Bus. & Prof. Code 22675) with more than $100 million in annual gross revenue

Rights it gives people

  • When clicked, give the user the steps to delete the account and personal information; verification must be cost-effective and easy.Cal. Civ. Code 3273.91(b) · From 2026-01-01

Practices it requires

  • Place a clear 'Delete Account' button in the settings menu on every access format.Cal. Civ. Code 3273.91(a) · From 2026-01-01
  • Do not obstruct or interfere with account deletion, including through dark patterns; logging in again does not revoke the request.Cal. Civ. Code 3273.91(c), (e) · From 2026-01-01
  • Treat the request as a CCPA request to delete personal information under 1798.105.Cal. Civ. Code 3273.91(d) · From 2026-01-01

Sources

Checked against these sources on 2026-09-25 by research agent (Claude), primary sources.

Unverified: Codified section text on leginfo not fetched; citations taken from the chaptered bill. | Effective date presumed Jan. 1, 2026 (2025 regular-session statute).

Research reference, not legal advice.