Privacy Law Library

Virginia Telephone Privacy Protection Act

VTPPA

Marketing · Communications

Virginia's telemarketing law limits sales calls and texts to 8 a.m. to 9 p.m., requires callers to identify themselves and transmit caller ID, restricts abandoned calls, and bars solicitations to numbers on the National Do Not Call Registry or to people who asked not to be contacted. Since January 1, 2026, a reply of STOP or UNSUBSCRIBE to a sales text must be honored for at least 10 years.

Where

Virginia

Citation

Va. Code §§ 59.1-510 to 59.1-518.01 (Title 59.1, Chapter 44)

Status

In force

In force since

2001-07-01

Last amended

2026-01-01

Enforced by

Virginia Attorney General, Commonwealth's attorneys, and local attorneys (59.1-517); aggrieved persons (59.1-515)

People can sue

Yes

Penalties

Private damages of $500 for a first violation, $1,000 for a second, and $5,000 for each later one (up to $5,000 if willful), plus fees; government actions may add civil penalties up to $5,000 per willful violation (59.1-515, 59.1-517).

Applies to

• Telephone solicitors and sellers making sales calls to Virginia residences, Virginia area code numbers, or phones registered to Virginia residents, and (since 2026-01-01) sales text messages to Virginia area code or Virginia residents' wireless phones (59.1-510)