Synthetic performers in advertising (SB 1050)

SB 1050
enacted_not_effective

Signed September 16, 2026. Requires a clear disclosure, such as 'this performance features a synthetic performer', when an ad prominently uses an AI-generated performer who is not a recognizable real person.

Jurisdiction

California

Jurisdiction Type

state

Country

United States

Effective Date

1/1/2027

Enforcing Authority

Public prosecutors; courts

Fines Under This Regulation

0

Total Fine Amount (USD)

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